Going live on TikTok is a fantastic way to engage authentically with your followers. Live videos allow you to interact in real time, helping you build community and boost engagement. Here’s everything you need to know about going live on TikTok.

What is TikTok Live?

TikTok Live allows users to broadcast themselves to their followers in real-time. It’s a great opportunity to build connections, host Q&A sessions, and create interactive experiences. Followers can like, comment, and even send you gifts during these live broadcasts.

Requirements to Go Live on TikTok

To access TikTok Live, you need:

• At least 1,000 followers.

• You must be 16 years or older to stream.

If you don’t see the Live option, double-check these requirements. Once you’re eligible, you’re ready to share your creativity live with your audience.

How to Go Live on TikTok in 5 Simple Steps

1. Tap the “Create” Button

• This is the main “+” button used to make TikTok videos.

2. Swipe Left to “Live”

• Navigate to the “Live” option in the bottom menu. Select an appealing title and cover image to entice your followers.

3. Press “Go LIVE”

• Once you’re ready, press “Go LIVE.” You have three seconds before your stream starts, so ensure you’re all set.

4. Change Settings and Features

• During your stream, you can access various features, like adding filters, assigning moderators, or even conducting live polls.

5. End Your Stream

• When you’re done, tap the “X” in the top-left corner to conclude your broadcast.

Tips for a Successful TikTok Live

1. Create a Plan

• Even though TikTok Live is informal, having a general plan helps avoid awkward pauses. Define your key topics and how long you plan to stream.

2. Collaborate with Other Creators

• Co-hosting with other influencers is a great way to tap into their audiences, promote your brand, and create unique content.

3. Promote in Advance

• Let your audience know when you’ll be going live. Promote your live session on your profile and in other content to maximize attendance.

4. Engage Actively

• The primary goal of a live session is real-time interaction. Ask questions, respond to comments, and make viewers feel involved throughout the broadcast.

Can You Make Money on TikTok Live?

TikTok doesn’t directly pay users for going live, but you can still earn through:

• Promotions and Sponsorships during your live stream.

• Live Gifts: Followers can send virtual gifts, which you can convert into real money.

• Subscriptions: Offer subscriber-only benefits like badges or exclusive content.

Enhance Your TikTok Content with Lit and Salty AI

Going live helps you connect with your audience in an engaging way, but there’s more to growing your presence on TikTok. Lit and Salty AI’s tools allow you to streamline content creation—from editing to optimizing posts with captions and perfecting the best frames for Stories.

Make the most of your TikTok experience and drive engagement with content created using Lit and Salty AI.